Ads that appear in search outcomes are aimed to reach specific audience sections, and visitors who click on paid ads are generally more prepared to decide and purchase a product than an organic visitor. PPC ads are intended for digital users searching for businesses in your domain, considerably improving your ROI.

The cost of a PPC (Pay-Per-Click) campaign can vary greatly depending on factors such as the target audience, the keywords used, and the industry. The advertiser sets the budget for PPC campaigns which ranges between a few hundred rupees and several thousand Rupees per month. Ultimately, the cost of a PPC campaign depends on the specific goals and budget of the advertiser.

PPC costs are calculated based on your bid, targeting factors and ad quality. The bid constitutes the amount you are prepared to spend for a user to click on our ad, and the highest bidder in the ad auction wins, resulting in you paying an amount lesser than your bid.

Your marketing objectives, demographics, audience segments, etc., constitute your targeting factors, and your ad spending increases as you become more aggressive in your targeting. High-quality ads bring down ad costing and are ranked higher by Google than low-quality ads, so it’s essential to ensure that your PPC ads are of the best quality.

PPC marketing is flexible and can be optimized based on your budget, which allows you to reach your ideal customer segments compared to traditional or digital marketing approaches and provides deep insights into your audience preferences and patterns.

Your paid ads are listed ahead of organic listings in SERPs enabling you to rank better than your competitors and supplements your SEO efforts.

We have over a decade of experience in successfully helping our clients with PPC services to gain better visibility and recognition without compromising their business objectives. Customer satisfaction is our top priority, we offer the best, smart and most relevant recommendations, enabling our clients to meet their objectives.

We are an honest and committed team of over 40 professionals devoted to delivering smart and relevant recommendations, with experience gained over the years to help our clients meet their business goals. We are well-planned, careful, and nuanced in our work and are ready to take ownership of our shortcomings without affecting our client’s business goals which most companies lack. We maintain transparency while discussing the campaign’s strengths, weaknesses, opportunities, and threats with our clients.

We specialize in PPC advertising on the most popular and widely used search engine platforms like Google and Bing, where most users spend quality time helping businesses improve their brand visibility and sales.

We acknowledge that every business is distinct, varying in size, age, needs, and expectations, and it is essential to approach and address every business’s needs from different perspectives. So, during the initial phases, we start with analyzing and understanding each of our client’s brands, products, services, campaign ideas, and goals to deliver relevant strategies to achieve the desired outcome. We also schedule frequent discussions and review meetings to optimize our campaign strategies.

We regularly keep track of your PPC campaign performance and work on improvements with the help of our PPC experts, identifying factors that hinder your campaign growth and providing comprehensive reports about your campaign performance and results to keep you updated on your PPC campaign status.

We are open to discussions and consultations between 10 AM – 6 PM from Monday to Friday. We are also open to feedback and suggestions from our clients and use them to enhance the campaign roadmap and performance.