Karpagam Institutions

Problem Statements

Lack digital positioning.

Lack social media presence & strategy.

Digital promotions not leveraged.

Lack only activity other than website.

No resolution for real time queries raised by student.

Building of positive perception through digital & Social ads and content marketing.

Specific webpage for niche courses.

Planning social media strategy for each month and reach the students and parent through organic way.

Season based campaign – Placement, Success Stories, Brand etc.

Increasing organic keyword ranking for better SEO Results.

To increase admission enrolment.

Admission – Special campaigns for increasing quality of leads.

Search ranking was focused & improved.

Real time response to online queries.

Institutions & Departments made participative, events, achievements & happenings to share digitally.

Generated above 3K leads for each college admission With 100% on every year through digitally.

Reached 2M people on FB & Generated 4,000+ landing page views on FB around the campaign.

Around 50K people got engaged in the campaigns (Each College).

Reached 3,192 page likes in FB on Admission time (3 Month).

Generated 5,140 landing page views through google display campaign got 5.4M impression.

Working for nearly 100+ educational keywords and rank top in major SE Out of 100 keywords 24 keywords are on top.