About Client
N Tex Apparel is a leading manufacturer and exporters of wide-ranging knitted and printed garments and fabrics in Tirupur, India that is recognized as a market leader for delivering quality garments with short lead times and service capabilities.
Objective
Build an attractive and responsive website to showcase their wide-ranging garment and fabric collections which is rightly categorised by gender, age and garment types with a user-friendly interface and easy navigation.
Project Overview
N Tex Apparel needed a visually appealing and fully functional website with visual elements to showcase their infrastructure, wide-ranging garments, and fabrics reflecting their commitment to innovation and sustainability.
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Collaboration
- Industry: Textile and Garments
- Website: https://ntexapparel.com/
- Location: Tirupur, India
- Service: Garments, Knitting, Fabric Dyeing, Fabric Printing
Deliverables
- Website design, development and hosting
- Domain registration and SSL certificate
- Industrial and Product Photography
- Website copywriting, content and maintenance
- Powerpoint presentation
Client Requirements
- Responsive website design
- Simple navigation
- Professional Photographs
- Adequate visual elements to highlight their infrastructure, product range, and CSR activities
Our Process
Creative Process
Our internal design and development teams worked in collaboration for the N Tex Apparel website development project with detailed briefing session to help our team understand client requirements and objectives.
Research
A thorough research on the textile sector and competitors of N Tex Apparel helped us understand the current market trends, USPs, and technological developments in the industry.
Wireframing
Based on the research findings, our team created wireframes for the website for visual representation of the website’s structure and layout to get a clear understanding of the website’s functionality and flow.
Layout Design
The next step was about finalizing the website’s layout design, ensuring it was modern, visually appealing, and in line with the company’s brand image and values.
Typography
The website font styles, sizes, and colors were carefully selected to ensure readability and enhance the design aesthetics.
Website Content
Our content writers developed well-researched, engaging and plagiarism-free website content SEO optimised to rank well in SERPs.
Landing Pages
The final landing pages of the website were designed to be user-friendly and provide an intuitive navigation experience, showcasing N Tex Apparel infrastructure and diverse garments and fabrics.
Outcome
The website surpassed client expectations, enabling them to showcase their infrastructure and products in an engaging and informative manner with positive reviews from stakeholders, progressing N Tex Apparel as a leading garment and fabric manufacturer and exporter.
We are proud to have helped N Tex Apparel enhance their brand presence with an eye-stealing and engaging website to showcase their different types of garments and distinguish themselves from their competitors.