About Client
Aishwarya Poultry, based in Namakkal is one of the leading companies in the poultry farming and feeds sector with four decades of experience and a strong market presence in Tamil Nadu and Kerala.
Objective
Build an attractive and responsive website to showcase their infrastructure, services, and poultry products by category and feeds and establish a sustained digital presence.
Project Overview
Aishwarya Poultry is known for its adherence to quality and ethical practices and integrates the latest technologies to enhance productivity and needed a visually appealing website to attract new buyers.
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Collaboration
- Industry: Poultry farming
- Website: https://aishwaryapoultry.com
- Location: Namakkal, India.
- Service: Poultry export, Egg export, Cattle feed, Poultry feed
Deliverables
- Responsive web design and development
- Website content writing and maintenance
- Domain registration and web hosting
- Industrial photoshoot
- Email service
- Brochure design
Client Requirements
- Modern, responsive, and user-friendly design
- Effectively showcase poultry products and feeds offered by Aishwarya Poultry
- Intuitive navigation experience for customers
- Increased online sales and improved brand image
- Website aligned with the company’s brand elements
- Clean and visually appealing design
Our Process
Creative Process
A detailed briefing session to get to know client specifications kick-started the creative process with the internal design and development teams working in collaboration to deliver amazing results.
Research
Extensive research concerning the poultry industry and competitors of Aishwarya Poultry helped us to understand the USPs, current market trends, and the latest technologies used in the industry.
Wireframing
We developed wireframes, which represent the website’s structure and layout based on research findings, this phase enabled us to gain insights into the website’s functionality and flow.
Layout Design
The next step was to ensure the website layout design was modern, visually appealing and in line with the company’s brand elements and values, and appeal to its target audience.
Typography
The website font, color, and style were carefully selected to create a visually pleasing design and complement design aesthetics since typography impact readability and website navigation.
Website Content
Our content writers developed engaging, plagiarism-free, and SEO-optimised website content for Aishwarya Poultry to rank well in SERPs, attract visitors, and grow their website conversions, and sales.
Landing Pages
User-friendly landing pages of the website were designed to provide an intuitive navigation experience, showcasing Aishwarya Poultry’s infrastructure and its wide-ranging product attributes.
Outcome
The website showcased Aishwarya Poultry’s attributes engagingly and has increased online visibility and improved the company’s brand reputation with positive feedback from stakeholders.
We created a website customised to Aishwarya Poultry preferences and with our personal touch that impressed our client and enhanced their digital visibility.